Alibaba market remains out of reach for exporters
According to Capital Ethiopia, Ethiopian exporters have yet to meet the requirements needed to access Alibaba’s global e-commerce platform, while businesses say high costs, quality standards and limited support are discouraging them from using international online marketplaces. Baheru Zeyenu, Chief Executive Officer of Africom Technologies, Alibaba’s representative in Ethiopia, told Capital that efforts are under way to connect Ethiopian exporters with the platform, but no exporter has so far met Alibaba’s minimum requirements.
What happened
Ethiopian exporters have yet to meet the requirements needed to access Alibaba’s global e-commerce platform, while businesses say high costs, quality standards and limited support are discouraging them from using international online marketplaces. Baheru Zeyenu, Chief Executive Officer of Africom Technologies, Alibaba’s representative in Ethiopia, told Capital that efforts are under way to connect Ethiopian exporters with the platform, but no exporter has so far met Alibaba’s minimum requirements.
Why it matters
No verified analysis is available for this report.
What to watch
Watch for official data releases, policy implementation, revisions and evidence of the effect on prices, growth, trade and investment.
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